Serving as both video editor and scriptwriter under the director Joan Losada’s instruccions, I helped document Velites’ journey as the first European brand to sponsor the CrossFit Games. The project outlines their approach to athletic apparel and what this step means for the Spanish brand on a global level. My focus was on building a clear, cohesive narrative from the initial script down to the final cut, ensuring the brand’s message was delivered in a effective way.